HOW TO CREATE THE CHARMER LOOK WITH EM-J WILLIAMS AND MARLENE

Looks don’t kill, they charm! In just a few steps, you can bring the classic bold-lips-and-eyeliner look up to date with rich, copper-toned eyes and a beautiful, sultry pout.

​​We worked with makeup artist, Em-J Williams, to bring you this sultry makeup tutorial on Marlene. We’ve recreated many of these looks on different models, in order to show you how to create the same effect but for various skin tones, skin types and face shapes. Alongside your base essentials and tools, you can recreate this look, demonstrated on Marlene, with our customisable, sustainable Colour Palette.

STEP BY STEP

STEP ONE

Layer up on glossy coverage with BEAUTY BOOSTER sheer Foundation in Shade 5. Begin by buffing it into your skin with the ECO ARTIST kabuki brush, then reach for the PURE PRECISION beauty drop sponge to apply a second layer. 

STEP TWO 

Complement your complexion with some extra touches. First up, UNDERCOVER cream concealer, perfect for brightening the under eye area when applied with the ECO ARTIST flat detailing brush. 

Set your products with a dusting of SOFT FOCUS perfecting powder in Light across the forehead, under eyes, chin, jaw and lightly across the cheeks, using the round end of the ECO ARTIST precision face brush.

STEP THREE

Accentuating your brows sets the tone for alluring eyes. Fill yours with BROW BOSS defining powder in Carob using the ECO ARTIST 3in1 eye brush’s angled end, before gently combing upwards with the spoolie end.

STEP FOUR

Start your shade journey with a copper-toned shimmer, as you blend EYES ON YOU in Cupuaçu across your eyelids with the fluffy end of the EYE SHADOW BRUSH.

Sticking to the same end of your brush, sweep EYES ON YOU in Meteor into the crease of your eye for a more nuanced, rich hue.

STEP FIVE

Ready to line up your look? With EYES ON YOU pressed shadow in Bamboo Charcoal on the ECO ARTIST 3in1 eye brush’s angled end, define and lift eyes with a natural flick by using your shadow as an eyeliner.

Add extra definition by bringing the same shade onto your lower lash line, smudging out with the fluffy end of the ECO ARTIST 3in1 eye brush if needed.

STEP SIX

From liner to lashes! From your LASH EXTENSION KIT in Black, coat your eyelashes in FIXING GEL MASCARA before sweeping the EXTENSION FIBRES over your upper lashes for extra length.

Finish with a final coat of mascara. 

STEP SEVEN

Then, paint on a warm glow by dappling the apples of your cheeks with BLUSH CRUSH cream colour in Coffee Cherry using the round end of the PURE PRECISION beauty drop sponge.

Follow with EYES ON YOU pressed shadow in Cupuaçu doubling up as a heavenly highlighter, sweeping it over skin with the ECO ARTIST precision face brush’s pointed end.

STEP EIGHT

Finish with a small amount of LIP STAIN in Bitten Red across your lips.